Anuga Drinks

All the new products, all the trends: Anuga Drinks is the world´s only trade show to present the entire spectrum of drinks: beer, wine, spirits, non-alcoholic beverages and trend drinks. Anuga Drinks thus leads the top international decision-makers from the retail trade and food service/catering market directly to your products. Here are the impressive facts and figures from 2009:

- 577 exhibitors - almost 50 more than in 2007 - and over
  70,000 visitors, of whom 98 per cent were satisfied with
  the range of products
- About 37 per cent of the decision-makers are managing 
  directors, including nearly 27 per cent from purchasing.
  And, compared to the 2007 event, the qualitiy of the
  visitors increased significantly once again!
- 54 exhibitors took part in the Drinks Trend Forum, the
  new innovation and communication platform.
- The bar at the Trend Forum was used by just under 60
  suppliers, who had sensational cocktails mixed using their
  trend drinks. The bar was the focus of attention for most
  of the visitors, who were able to gather information about
  the latest taste trends and try them.

Anuga FoodService, the new trade show for the food service and catering market, will make its debut in 2011. It integrates and expands the product range of Anuga CateringTec and attracts an even larger number of relevant target groups to Cologne, which you will also benefit from at Anuga Drinks.

Ten specialized trade shows under one roof. Nine inspiring trend topics. More than 6,500 exhibitors and approximately 150,000 trade visitors from around the world. An exhibiton area of 287,000 m2 packed to the brim with inspiration and events. Contacts and business deals at the highest level. The world´s most important food fair generates the best momentum for your business!

With over 240 different wines the Wine Special 2009 was a great success. Come and present your top products with your own workstation. World champion sommelier and Master of Wine, Markus del Monego, who will be accompanied by different wine experts will award the best wines of various categories. Wine tastings will complete the whole event. If you are already an exhibitor at Anuga, you will have the chance to present your wines at the tasting area for free. Register here for the workstations and secure a place in the coveted wine area.

From non-alcoholic beverages and trend drinks to beer, wine and spirits: The Trend Forum Drinks is the indispensable meeting place for high-ranking decision-makers from the entire drinks sector. Don't miss out! You too can present your trends and innovations in this very special setting. Give your existing and new customers a taste of tomorrow. You will find the registrations forms here.

Juliane Rieger
Sales Manager Exhibitors
Tel.: +49 221 821-3272
Fax: +49 221 821-3410
j.rieger@koelnmesse.de